Websites for Home Services  ·  US · AU · FR

YOUR NEW
WEBSITE IS
BUILT BEFORE
YOU DECIDE
TO BUY IT.

We build or rebuild websites for home-service businesses and show you the result before you commit. Then we help turn that website into something customers can actually find and use.

No commitment  ·  See it first  ·  Hosting included

Concept preview

Built from your existing business information

SEE IT FIRSTPreview before commitment
72HTarget launch after approval
100% YOURSFull website ownership
HOSTING INCLUDEDSSL + backups included

01 / The gap

GREAT
OFFLINE.
INVISIBLE
ONLINE.

Many excellent local businesses rely on referrals, a basic Google listing or an outdated website. Customers increasingly search before they call. MaxFP makes sure what they find looks as professional as the business actually is.

"Customers search before they call. Make sure there is something worth finding."

Before MaxFP

A professional business with a weak digital presence. There is nothing for a customer to look at, compare or trust.

With MaxFP

ACME PLUMBING
NEWCASTLE · NSW
Call now
24/7 emergency
LOCAL
PLUMBING
★★★★★ 4.8 · 96 Google reviews
Get free quote ›
✓ Licensed ✓ Insured ✓ Same day ★ 4.8
Blocked Drains
Hot Water
Leaks
Gas Fitting
Request a quote Send →

The same business, findable and legible. Services, proof, recent work and one obvious way to get in touch.

ALREADY HAVE
A WEBSITE?

WE DON'T HAVE
TO START
FROM ZERO.

If your current website is slow, unclear, poorly branded or built around the wrong search structure, we improve or rebuild what is holding you back, while keeping what is worth keeping.

Rebuild my website

Keep

  • Domain
  • Useful content
  • Existing organic authority
  • Reviews
  • Brand recognition
  • Existing valuable rankings

Improve

  • Design
  • Messaging
  • Branding
  • Mobile UX
  • Speed
  • Service structure
  • SEO architecture
  • Conversion paths
  • Local-search structure

02 / Selected builds

SEE WHAT WE
ACTUALLY BUILD.

Concept preview

01 / Roofing

HARBOURLINE ROOFING

Newcastle, NSW · Australia

Package

Growth

What's included

Multi-pageService pagesGoogle ReviewsQuote form

This is a concept preview

MaxFP builds a website preview like this before you commit. You see the actual work, then decide whether to move forward.

Get my free preview

03 / How it works

WE DO THE
WORK BEFORE
WE ASK FOR
THE YES.

Normal agency

PAYWAITSEEHOPE

MaxFP

WE BUILDYOU SEEYOU DECIDEWE LAUNCH

SEND US YOUR BUSINESS

  • Business name
  • City
  • Trade
  • Website URL if one exists

We can pull much of what we need from what already exists online.

WE BUILD

  • Services
  • Reviews
  • Photos
  • Business information
  • Existing site content

MaxFP creates the first website direction using your available business information.

YOU SEE IT

We send the preview to your phone. Click through it. Show your team. Decide after seeing the actual work.

APPROVE + LAUNCH

If you want it, approve the website and we launch it. If not, there is nothing due.

Start the process

$0 before you see your preview

04 / The MaxFP system

THE WEBSITE
IS THE FOUNDATION.

MaxFP can keep working with you after the initial website launch: improving visibility, maintaining performance, and building a stronger local presence over time. You choose how far along this path you want to go.

BUILD

  • Website or website rebuild
  • Professional branding
  • Mobile UX
  • Conversion optimization
  • SEO foundation
  • Analytics setup

MANAGE

  • Website updates
  • New project photos
  • Review updates
  • Technical maintenance
  • Reporting

GROW

  • Google visibility
  • SEO improvements
  • Google Business Profile
  • Service and location expansion
  • Conversion improvements

BUILD AUTHORITY

  • Local citations
  • Relevant placements
  • Business information consistency
  • Ongoing authority development

Start with just the website build. Add growth services when you are ready, not before.

View pricing

CAPABILITIES

MaxFP combines website design, local search foundations, and ongoing services into a complete customer-acquisition infrastructure for home-service businesses.

Website Design + Development

Professional websites built specifically around home-service customer journeys: clear services, click-to-call, quote forms, fast loading, and a strong mobile experience.

Local SEO

Technical foundations, service page architecture, metadata, internal linking, structured data, and local relevance built into the site from day one.

Google Business Profile

Profile setup, cleanup, connection, and ongoing optimization so your business is represented accurately and completely in local search.

Service + Location Pages

Search-focused pages for your most important services and legitimate target locations, structured for both clarity and local organic visibility.

Analytics + Measurement

Google Search Console, Google Analytics, form submission tracking, and click-to-call measurement where practical, so progress is visible and understandable.

Conversion Optimization

Clear calling and quote-request paths throughout. Every page built to guide a visitor toward contacting your business.

Reputation System

Systems that help you ask genuine customers for Google reviews: direct links, post-job request workflows, and website integration of real reviews.

Ongoing Growth

Continuous search, content, and conversion improvements where appropriate: monitoring, recommendations, and execution for established clients.

WHAT YOU
ACTUALLY RECEIVE.

Not a list of features. The actual things that end up in your hands when the work is done, and which package they come with.

In every package

THE WEBSITE ITSELF

  • Every page built and written for you
  • A mobile layout designed on its own, not a shrunk desktop
  • Tap-to-call on every screen
  • A quote form that emails you directly
  • Photos sourced, cropped and compressed
  • Hosting, SSL certificate and backups
  • Launch target of 72 hours after you approve
From Growth up

THE SEARCH SETUP

  • A dedicated page per service you sell
  • Your service areas written out properly
  • Local business structured data
  • Your Google Business Profile connected
  • Google Search Console set up and verified
  • Analytics installed and running
  • Tracking on calls and form submissions
Yours, permanently

WHAT YOU KEEP

  • The design, the content and the code
  • Your domain, in your name from day one
  • Every login and account, handed to you
  • A walkthrough so you know how it works
  • No lock-in. Monthly services cancel with 30 days notice
  • The site stays yours if you leave

05 / Pricing

START WITH THE
WEBSITE. ADD
GROWTH WHEN
YOU NEED IT.

LAUNCH

$749 One-time

For businesses that need to get online properly or replace a weak basic website.

  • Professional responsive website
  • Mobile optimization
  • Tap-to-call
  • Lead / quote form
  • Basic on-page SEO foundation
  • Fast performance
  • Basic security
  • Hosting included
  • SSL + backups
  • Basic analytics
  • Target: 72h after approval

Hosting included · SSL · Backups

Most popular

GROWTH

$999 One-time

For businesses that want their website to become a serious local customer-acquisition foundation.

  • Everything in Launch
  • Multi-page website
  • Dedicated service pages
  • Google reviews integrated
  • Service-area information
  • FAQ structure
  • Stronger on-page SEO
  • Local business structured data
  • Google Business Profile connection
  • Google Search Console setup
  • Conversion tracking
  • Conversion-focused architecture

Hosting included · SSL · Backups

DOMINATE

$1,499 One-time

For businesses that want the strongest local-search launch foundation.

  • Everything in Growth
  • Additional service pages
  • Location / service-area pages
  • Google Business Profile optimization
  • Enhanced local SEO setup
  • Basic brand / logo refinement
  • Priority production

Hosting included · SSL · Backups

Optional — monthly

MANAGED CARE

$99 / month

Hosting is already included. Managed Care pays for ongoing human service: website edits, minor text changes, photo updates, technical maintenance, backup monitoring, and priority support.

  • Up to 60 minutes of website changes per month
  • Minor text and content updates
  • New project / photo uploads
  • Review updates
  • Technical maintenance
  • Basic visitor and lead reporting
  • Priority support

Optional — monthly

LOCAL GROWTH

from $349 / month

Build and improve your local organic visibility over time. Includes Managed Care, plus active SEO work, Google Business Profile management, content development, and monthly reporting.

  • Everything in Managed Care
  • Google Business Profile optimization
  • Google Search Console monitoring
  • Local search visibility monitoring
  • Technical and on-page SEO
  • Service / location content development
  • Review-generation process
  • Monthly reporting in plain language

Optional add-on

LOCAL AUTHORITY

Build a stronger and more consistent local search footprint with verified business citations and relevant authority placements. Each active month includes 5 verified placements: legitimate business citations, relevant local directories, industry sources, and appropriate regional placements.

1 MONTH$895 placements
3 MONTHS$24915 placements
Recommended6 MONTHS$47930 placements
12 MONTHS$89960 placements

WHY NOT JUST
USE WIX?

Fair question, and website builders are genuinely good tools. The question was never whether they work. It is whether you are going to spend your evenings using one, and whether the thing you end up with is built so customers can find it.

"Most half-finished trade websites started as a builder trial on a Sunday night."

Use a builder if

  • You have the time to learn one, and to keep at it
  • You genuinely enjoy that kind of work
  • One page with your number on it is enough
  • You are testing an idea, not running an established business
  • Price is the only thing that matters this month

Use MaxFP if

  • Your day is already full of actual work
  • You want a page for each service, not one page for all of them
  • You want your service areas structured for local search
  • You want someone accountable when something breaks
  • You would rather see it finished than build it yourself

The see-it-first model

SEE IT.
THEN
DECIDE.

Paying an agency should not require hoping they understood the brief. We reverse the process: see the website first, then decide whether to move forward.

"If the preview isn't right for you, don't proceed."

$0

Before you see your preview

Nothing due. We build, you see.

50%

When you approve

Only if you want to proceed.

50%

At launch

Final payment when your website is live.

Get my free preview

No commitment. No payment. Just the website.

BUILT FOR
BUSINESSES
THAT WORK
LOCALLY.

A roofer in a safety harness working on a shingled roof.
Roofing
A plumber repairing pipework under a kitchen sink.
Plumbing
An electrician in a hard hat installing wiring in a wall-mounted box.
Electrical
A builder nailing timber framing on a construction site.
Building
ROOFINGPLUMBINGELECTRICALHVACPOOLSLANDSCAPINGFENCINGPAINTINGBUILDINGREMODELINGOTHER HOME SERVICES

If your business serves local customers and depends on people being able to find and contact you online, MaxFP is built for you.

Get my free preview

COMMON
QUESTIONS.

Straightforward answers to what most business owners want to know before getting started.

What if I don't like the preview?
No problem. If the preview isn't what you're looking for, there's no obligation to proceed and nothing due. We build first; you decide after.
When do I pay?
Nothing is due before you see your preview. If you decide to proceed, 50% is due when you approve the website and the remaining 50% at launch.
Who owns my website?
You do, completely. The website, content and code belong to your business. MaxFP has no ongoing claim to the website itself.
Is hosting included?
Yes. Standard hosting, SSL certificate and backups are included in every MaxFP package at no additional monthly cost.
Who owns my domain?
Your domain always belongs to you. If you need a new domain, we help you register it in your own name. MaxFP does not hold your domain.
What information do you need from me?
Your business name, city, trade, and existing website URL if you have one. We gather most of what we need from your existing online presence: Google Business Profile, social media, and existing website content.
Can you rebuild my current website?
Yes. We work with businesses that have existing websites and want to improve them. We carry forward what's valuable, such as the domain, content and existing rankings, and improve what's holding the site back.
Will I lose my existing SEO if you rebuild my website?
We work carefully to preserve existing organic authority when rebuilding. Where valuable rankings, URLs or content structure exist, we carry them forward. We discuss this specifically before any rebuild.
How quickly can the site launch?
Our target is to launch within 72 hours of your approval. This depends on the package and any custom requirements discussed during the process.
Can you optimize my Google Business Profile?
Yes. Google Business Profile optimization is included in the Dominate package and is part of the Local Growth recurring service.
What is Local Growth?
An optional ongoing monthly service that works to improve your local organic visibility through SEO, Google Business Profile management, content development, and monthly reporting in plain language.
What is Managed Care?
A monthly service covering website edits, technical maintenance, backup monitoring and basic reporting, up to 60 minutes of standard website changes per month. Hosting is already included separately.
What is Local Authority?
An optional add-on that builds a more consistent local search footprint through verified business citations and relevant placements in legitimate local directories, industry sources and regional websites. Each active month includes 5 verified placements.
Do citations guarantee higher Google rankings?
No. Citations support your overall local search presence and business information consistency, but they do not guarantee specific rankings, traffic or leads.
How do you measure SEO progress?
Through Google Search Console, Google Analytics and regular reporting that translates data into plain business language: search impressions, organic clicks, important queries, form enquiries, and Google Business Profile performance where measurable.
Do you work in the US, Australia and France?
Yes. MaxFP operates in the United States, Australia and France, with pricing in USD, AUD and EUR respectively.

SEE YOUR
NEW WEBSITE
BEFORE
YOU BUY IT.

Send us your business name and city. We'll take it from there.

  • $0 before you see your preview
  • No commitment required
  • We build using your existing information
  • Hosting included in every package

No commitment. We'll send you the preview.

Get free preview